PAGING MR. GUMBEL? In Bill Carter's
article today on the "Today" show's continuing ratings dominance (655 weeks), the following claim is made:
“Today” has capitalized on the depth and popularity of its cast, especially [Matt] Lauer. How strong is Mr. Lauer? A production executive from a competing morning program had no reservations. “Matt is simply the best morning anchor in history,” said the executive, who asked not to be identified when praising the opposition. “He is perfect at the job. It makes me crazy.”
Better than David Hartman and Jane Robelot, sure. But in
the history of morning tv, better than Charlie Gibson, Jane Pauley, or, um, Katie Couric, who herself seemed perfect for the role?
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