- Make sure to configure the board so that all movies showing at your theatre appear on the board, so as to avoid questions from folks about whether particular movies are playing there. If necessary, use the boards to alternate lists of movies. Yes, it would have been easy enough to check a newspaper/the Internet/a cell phone to see if what a patron wanted to see was playing at that particular theatre or the other one down the block, but you should not overestimate your patrons' competency. In particular, do not have tons of blank lines on the board when movies are not listed.
- As soon as a movie has sold out, alert the appropriate people, and promptly have them flip the switch to show that movie as sold out. This will avoid folks getting up to the window and asking to see a movie for which you have already sold all available tickets, and give them a chance to decide on an alternative while in line rather than while standing at the ticket window.
Saturday, January 24, 2009
DEPARTMENT OF UNSOLICITED ADVICE: If you're operating a movie theatre (particularly a highly trafficked one in Manhattan) and have made the quite wise decision to invest in one of those snazzy electronic signs to hang over the box office and indicate what films are playing at your establishment, two thoughts:
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