Via No Rock & Roll Fun, a Brit music blog that looks to be worthy of your time -- that is, if you appreciate items like this:
The video for the new Robbie Williams single is - in a bid to raise interest/money - all interactive, with viewers being able to choose what ending eventually gets grafted onto it. Sadly, none of the options include the things we'd be prepared to splash text messages on - there's no option to see Robbie Williams being fed to hungry lions, or made to drink a bucket of Draino, or covered in the scent of a female grizzly on heat and sent into the Yellowstone hills at mating time.
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