Monday, September 15, 2014

WHILE DECLINING TO DEFEND "FRIED LASAGNA":  Oh, the war's not over. Darden's defending Olive Garden's breadsticks, and more, in a 24-slide deck.
Olive Garden’s salad and breadsticks have been an icon of brand equity since 1982. It conveys Italian generosity and our salads have the highest loyalty rating of any menu item based on the menu satisfaction surveys we conduct.

2 comments:

  1. Joseph Finn7:53 PM

    "'Compensation is competitive, if not better than, the Industry"


    Well, I think that says enough right there.

    ReplyDelete
  2. Slowlylu6:16 PM

    Topic adjacent - did anyone else find those slides from Starboard Value a hot mess? Well considered arguments and thoroughly researched but convincing in a visual sense? Not at all.

    ReplyDelete