Friday, February 12, 2010

NEXT UP, MICROSOFT ADVERTISES WINDOWS BY DISCUSSING ANTITRUST CONCEPTS:You know what sells pizza? Discussions of major concepts in advertising law.

7 comments:

  1. Well, the boyfriend and I may have paused the DVR to watch that commercial, but there is some possibility that what was really going on was that we wanted to make sure that we'd actually seen the Fifth Circuit courthouse used in a pizza commercial.  I have my doubts that the success in getting us to watch the ad has any chance of getting us to change pizza providers.

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  2. isaac_spaceman12:37 PM

    That's definitely the first time I've seen Minor Wisdom's name prominently featured in an advertisement for pizza. 

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  3. The Pathetic Earthling1:16 PM

    Look, that one's wearing a belt!

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  4. Genevieve3:35 PM

    That is insane.  They think pointing to the courthouse helps? 

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  5. J. Bowman4:24 PM

    How else would you know it's a courthouse?

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  6. FWIW, the case remains probably the single most cited case on what is/is not puffery in an advertising context in the US--it's a major case in Lanham Act litigation.

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