BEER, OR TOY?  Hasbro has filed to protect the scent of Play-Doh as a trademark in the US, describing it as "A unique scent formed through the combination of a sweet, slightly musky, vanilla-like fragrance, with slight overtones of cherry, and the natural smell of a salted, wheat-based dough."

FIRST THEY CAME FOR TAN M&MS:  And then in 2013 they were going to remove a Monopoly piece and I cried "Protect The Thimble!" and they smelted the iron instead, replacing it with a cat.

So now they are coming for the Thimble, and "potential new additions include a series of emojis, modern vehicles like a helicopter and a speedbike, and a freaking Tyrannosaurus Rex." 

GOTTA HAVA LITIGATA:  When Wawa is suing for trademark infringement (vs. "Dawa"), we are on it!

GIVE ME MY MONEY BACK!  The AV Club takes a look back at Whatever and Ever Amen for its 20th anniversary.

TWELFTH ANNUAL SEASON-ENDING BIG GAME POOL:  Five questions, one quietly persistent blog:

1. Winner/final score.
2. Official Game MVP.
3. Which advertiser tops the USA Today Super Bowl Ad Meter?
4. Predict Lady Gaga's setlist.
5. Either predict whether Luke Bryan's National Anthem performance will be over/under 2:15, or say something about the Schuyler Sisters' performance of "America the Beautiful."

Tiebreaker: pick a prop bet Get it right. The tougher the odds, the better you do.

Previous winners: 2006: Benner; 2007: me; 2008: Joseph J. Finn ; 2009: Scott; 2010: Scott again; 2011: GoldnI; 2012: Phil; 2013: Benner; 2014: Isaac Spaceman, 2015: StvMg, and 2016: Lou Wainwright. As they will tell you, the prizes are Fame and Glory within this community, but nothing financial.

My answers: New England 31-23, Chris Hogan, Anheuser-Busch because I always pick them (probably the Spuds McKenzie ad), Just Dance/Poker Face/(Something Recent That I Haven't Heard)/Born This Way/Edge of Glory, Under (and they won't be in costume, sadly), and Devonta Freeman under 54.5 rushing yards.

ANNALS OF UNORTHODOX MEDICAL RESEARCH:  Having trouble passing a kidney stone?  Ride Big Thunder Mountain Railroad at Disney World.

OKAY, CAMPERS, RISE AND SHINE, AND DON'T FORGET YOUR BOOTIES 'CAUSE IT'S COOOOOOLD OUT THERE TODAY: It's February 2, so it's time to talk about the movie again. Do you buy the whole Buddhist thing, or should we just quote lines for a while and generally discuss its awesomeness?

Participate in this thread, or it's gonna be cold, it's gonna be grey, and it's gonna last you for the rest of your life.